Monday, November 15, 2010

Apple Computers, Did They Have A Pact With The Devil?

OK, sounds very dramatic, doesn't it? But I saw recently a very interesting little article. It really caught my attention.
So here it goes: Christies of London famous auction house is auctioning the first Apple Computer that were sold back in 1976. This is when they were just a fledgling company running from Steve Jobs parents house. Back then it was called Apple 1. The "computer" is being auctioned at $161,600. But here's the kicker!
Back in 1976 the "original" price as for the Apple 1 was, ready for this: Exactly $666.66. Unbelievable isn't it! So was this a future pact with devil? Some of you guys are probably wondering the same thing I thought. What an "odd" price? Did they really pick this price at random? Anyway a year later in 1977 they dropped the price to $475.00.
Let me know what you guys think?

http://www.cbsnews.com/8301-501465_162-20022672-501465.html?tag=cbsnewsSectionContent.11

4 comments:

  1. Interesting, I wonder what the idea behind the price amount was? Who knows what they were thinking at the time. I tend to stay away from the triple sixes.

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  2. Lol! Wrote the post because of a recent GA show. It showed Zac was getting on his EMF reader 666. And how freaked out he was getting.

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  3. I'm only mildly superstitious (but not religious), but 666 does freak me out! I know why but that's another story! Haha!

    That said, when the Apple 1 was first released, they couldn't decide on a price for it, although it was preliminarily set for $500. Steve Wozniak (unaware at its "alternative symbolism") added a third to get $667. He then decided that it might be better having all the same number, so set it at $666.66! Perhaps he needed more than market research to pull that one off!! >> http://news.cnet.com/1606-2-5937610.html?tag=nl.e433

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  4. The price is still rather odd? Why not $666.00 (which would make more sense). Or the "classic" $599.00 (to make the consumer believe they are getting a bargain). These two guys were very close to the "hippie" era and all the college raticals of the time. I would believe they knew.

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